Case Studies
Streetwear ecommerce, sneaker retail, design services, and a non-profit cinema. Different budgets, different goals, same discipline.
Five Smart Shopping campaigns were bidding against each other in every auction. We tore the account down, rebuilt it as a tiered PMax architecture, and turned a $14K monthly budget into a $57K revenue month.
Instead of bidding on competitor keywords at $8 per click, we built PMax audience signals from rival brand URLs and let Google find those shoppers across every surface. That campaign became the best performer in the account.
A boutique design studio spending $1,519 per month. The Search campaign alone runs at 36.6% CTR because every keyword is exact or phrase match. No broad. No waste. 134 conversions at the lowest CPA in the portfolio.
An independent cinema running on Google's Ad Grant. $10K in monthly credits, zero dollars out of pocket. Most Grant accounts waste the budget or get suspended. This one runs at 16.9% CTR with nearly 1,000 conversions per month.
Data from Google Ads API, 30-day window (March 2026). Benchmarks from Triple Whale 2025, Pixis 2025, Varos 2025, WordStream 2025, Focus Digital 2025.